Our Pro stores are integrated with Printify, an industry leader in on-demand custom printing services. Integrating Printify into your online store can significantly enhance your offerings and streamline sales operations. This integration allows your school or organization to sell custom products without dealing with inventory, shipping, and related guesswork.
Read on to learn more about how Printify works and the key steps and strategies for integrating it with your e-commerce store.
What We’ll Cover
What Is Printify?
Printify is a popular print-on-demand (POD) drop shipping and fulfillment service that allows you to easily create and sell custom-designed products online. It offers a wide range of products, including apparel, accessories, home decor, and more, all of which can be customized with your organization’s logo and designs.
Understanding How Printify Works
Printify offers on-demand printing and automated fulfillment services. This means that Printify produces your custom-designed items only after your constituents order them. There is no need for guesswork or printing up extras. You design the items online, and Printify prints and ships them directly to your supporters.
Printify charges your organization’s credit card on file for the items purchased. When adding custom products to your store, your organization reviews the Printify pricing and sets your product rate above this to ensure you always make a profit.
Printify is free to set up, and most organizations pay no monthly fees. A premium option includes a discounted rate on all products and works well for organizations that sell a high volume of custom products.
Custom Product Sales for Nonprofits
Product sales are a fundraising staple for many nonprofits and schools. The concept is simple: buy at a lower rate and sell items for a profit. The more you sell, the more your nonprofit earns while raising awareness for your organization and mission. But what can you sell, and to whom?
Unique, fun custom apparel is always in demand. And the great thing about selling clothing is that your constituents wear it around town and show off your brand. In this way, they advertise for your organization just by wearing what they’ve purchased. So, be sure to create fun designs that mirror your nonprofit’s brand.
T-shirts, hoodies, jackets, and caps are the best-selling custom apparel items. Coffee mugs, key chains, and other small items with your organization or signature event’s logo also sell well.
Read more on generating nonprofit merchandise sales.
Setting Up Your Printify Account
Begin by signing up for a Printify account on their website. You will need a Printify account to connect to your DoJiggy Pro Store.
Connecting Your Online Store to Printify
To connect your Printify account, follow these simple directions:
- Go to printify.com and log into your Printify account.
- Navigate to “Manage My Stores” as shown below, and click Add new store → Connect, next to the option for WooCommerce.
- Next, input your DoJiggy store URL, making sure it is exactly as configured by the DoJiggy Support team.
The URL for your Pro Store will be in the following format.
https://HOSTNAME.dojiggyengage.com
That’s it – you’ve successfully linked your DoJiggy Pro Store. Next, let’s see how you can add and publish products to your store.
See this article for more details.
Designing Your Custom Products
Use Printify’s design tools to create or upload your designs onto products in a few easy steps.
- Log into your Printify account.
- Go to the catalog and pick the most suitable Print Provider for your needs.
- Use the Product Creator tools to customize the design to your preferences. Ensure your designs meet the required printing specifications, including file format and resolution.
- Select product variants, provide a title and description, and set the price. Be sure to set a price high enough to make a profit but not too high to detract from sales.
- Finally, publish the product to your store.
See this video for more details.
Managing Orders with Printify
When a customer places an order on your DoJiggy e-commerce store, Printify automatically receives the order and fulfills it. You can track the status of your orders through your Printify dashboard.
Marketing Your Custom Products
Now that you’ve seen how easy it can be to sell custom products with no inventory, let’s discuss marketing. Your organization needs to get the word out about your new store. Utilize social media, email marketing, and other channels to promote your custom products. Highlight the unique features and customization options offered by Printify.
Other Fundraising Product Sales
There are other ways your organization can sell products online, which can be combined with apparel sales on your DoJiggy store. How about selling holiday-related items or bulk coffee? Chocolate and candy sales are always popular. Just remember who your audience is and what you are promoting. Chocolate sales may not be right for school fundraisers, where we are trying to teach children and promote a healthy lifestyle.
Conclusion
Integrating Printify into your e-commerce store can open up new opportunities for revenue generation without dealing with inventory. By following these steps and strategies, you can maximize Printify’s capabilities and enhance your overall fundraising success.
DoJiggy Pro stores are integrated with Printify to make your job easy. We also offer free Simple Stores for organizations that don’t need auto-fulfillment.
Note: This post includes affiliate links. Purchases made via affiliate links may result in a commission.
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