Clubs, bands and music groups, and sports hold the power to making a school’s educational experiences more enriching. Often fundraising help is needed to support these extracurricular initiatives, which creates a great opportunity for booster club fundraising efforts.
What is Booster Club Fundraising?
Booster clubs are organizations that support and raise money for school clubs, music groups, and sports teams. Booster clubs are typically run by the parents of the students who are involved in the club or sporting groups and are generally run as an official nonprofit organization. One of the primary goals of a booster club is generally to provide the funding needed to cover costs associated with extracurricular school activities and programs.
Therefore, one of the things that is most important when participating in or starting a booster club is having a strategic plan for fundraising campaigns. Our fundraising websites make planning and managing booster club fundraisers simple and effective.
What are some things to consider when planning for your club’s fundraising efforts?
First and foremost, you need to carefully and honestly access your resources. Booster clubs are generally run by busy parents and time is of the essence. How big is your booster club and how much can supporters contribute in planning and executing fundraising ideas? Are you looking for an easy fundraising idea or do you have the resources for a more complex campaign? While hosting a black-tie gala may sound lucrative, an online raffle may be more in line with what your organization can accomplish well.
Next, remember that this is a teaching opportunity for students. Booster club fundraising can be an empowering experience for students when planned correctly. The club is a part of a bigger picture, where they’re serving the needs of the students and the administration, teachers, athletic director, and coaches behind the scenes. It’s always a good idea to meet with the administration and coaches, advisers or teachers of the teams or clubs you are fundraising for to get an idea as to what their needs are. What can be done to address these needs and what has been tried previously?
Once you get an idea of what your fundraising needs are, start planning the calendar for the school fundraising year. What fundraising initiatives will your club run and when they will happen? It is best not to overwhelm your school and community by doing too many fundraisers. Instead, plan just two or three a year with strong, focused planning and promoting efforts, and your booster club can be quite successful in reaching its goals.
What are the best fundraising ideas for Booster Clubs?
As the sage advice goes in marketing, get to know your audience. Your friends, family, and school community are going to be your go-to donors and supporters for your fundraising campaigns. What do they like to do? What are their personal interests?
Here are some of the best booster club fundraisers.
Our #1 Booster Club Fundraising Idea: Active Crowdfunding and Peer-to-Peer Fundraising Campaigns
Crowdfunding has become the go-to school fundraising plan. That’s because it works! One of our favorite booster club fundraising ideas is a simple one – host a crowdfunding campaign such as a 5K walk or fun run at the track. A crowdfunding event not only helps to raise money for your booster club fundraising campaign but also brings people together to support a cause. A 5K walk-a-thon fundraiser provides a great opportunity to raise money through peer-to-peer fundraising or crowdfunding. Each individual participant works hard to bring in donations. This can become a very exciting activity for individuals as they are able to create a personal fundraising page on your fundraising website where they set goals, upload images, track personal progress, and then share their page with family and friends. As a fun alternative, try a Color Run fundraiser for your booster club.
Football, Basketball & Baseball Crowdfunding
These sports teams can easily fundraise via their preferred sport – kick-a-thons, hit-a-thons, and the like. Encourage healthy competition to motivate participants and teams to raise more donations by providing incentives and prizes for the best performers.
Make it easy for your sports team by providing a powerful peer-to-peer fundraising tool to easily customize their personal fundraising page and collect donations. Our P2P software for booster club fundraising includes a prize management system so that participants can be recognized with widgets on their page when they have reached certain fundraising levels, and administrators can easily determine which participants receive certain prizes. Offer prizes for the top individual and team fundraisers and your fundraising will soar. Your community sponsors can assist with prizes too. For example, partner with a local sporting goods store who can donate new equipment for the team or student who collects the most donations.
A unique and meaningful booster club fundraising idea for marching bands, cheerleading squads and other groups to consider is a serve-a-thon. In a serve-a-thon participants commit to a service project at the school or in the local community. Serve-a-thons not only help to raise money for your booster club, but also make a positive impact on the community. Booster club fundraising participants raise money by reaching out to family and friends and ask for pledges and donations in support of the service project. Supporters donate online to participant and team fundraising pages. Each crowdfunding participant has the ability to upload photos and videos, explain the mission of the fundraiser, and expand on the type of service they’ll provide once their fundraising goals are met.
Booster Club Fundraising Golf Marathons
With a Golf Marathon or golf-a-thon format, your golfers commit to raising donations to participate in your booster club fundraising golf tournament. They simply register on your golf tournament website and then contact friends, colleagues, and family members to solicit donations for your booster club fundraising campaign. This is a great event for the golf team as well as parent supporters of the booster club.
More Great Booster Club Fundraising Ideas
Here are some more tried and proven ideas for booster club fundraising campaigns.
Host a Special Event or Tournament
While community participation can be rewarding, going down this path often requires more logistical planning. Special events for booster clubs can include BBQ/tailgate parties before a big game, gala events, pancake breakfast fundraisers, fundraising basketball tournaments, bingo nights, school carnivals, charity golf tournaments, karaoke competitions and more. For an effort like this, you will likely need to have some cash on hand. Consider the costs of running a special event to make sure that proceeds are worth the effort. Also, make sure you have willing club members that will help plan the logistics involved with hosting such an event and soliciting local sponsors.
Booster Club Fundraising Sales
Many booster clubs sell items to raise funds. This school fundraising idea provides a great teaching opportunity for students to learn about business, marketing and selling, as well as gaining confidence and reaching goals. Just be sure to choose products based on the interests of your target audience. Here some ideas:
- The go-to choice for booster club fundraising is typically sweets of all kinds – candy bars, chocolates, frozen cookie dough, and lollipops. These fundraisers work especially well around the holidays.
- Selling gift cards for restaurants or dinner/movie combos can be a great choice for a booster club fundraiser.
- Show your team spirit with team merchandise sales – hoddies, t-shirts, baseball caps and more.
- For rural and suburban areas that tend to have space for gardeners, there are options to purchase planting kits, bulbs or seeds.
- Magazine subscription sales
- Candles or home decorations
Profit shares for this type of fundraising can be anywhere from 30% to as high as 90%.
Unique Sales & Service Fundraising
Instead of relying on affiliate companies and pre-made goods, Booster Clubs can also sell handmade and unique items. These types of booster club sales typically include bake sales, garage sales, or arts and crafts sales. Organizations can also sell services, which can include ideas such as a car wash, gift-wrapping service, lawn work, or snow shoveling. Since these types of goods and services come primarily from donations, the costs are low and profits are high.
Booster Club Membership Drives
A great option for booster club fundraising is a monthly membership campaign. You simply set up an online donation website where supporters can easily make a safe and secure online donation and select to make it recur on a monthly basis. To promote this type of booster club fundraiser, simply send email blasts with a direct link to your fundraising website, and be sure to post a fundraising widget on your school’s home page. You’ll also want to share on social media channels, partner sites, blogs and encourage booster club members to make posts in their social networks as well to create a viral campaign. You may want to consider offering a prize for the best video appeal where people can share a video on YouTube – a great way to spread awareness and drive traffic to your website.
Give the Booster Club a Boost with Fundraising Auctions and Raffles
There are lots of ways to increase your revenue during fundraising events. One proven method is with online fundraising raffles and charity auctions. Raffles can take different forms, but 50/50 raffles are always popular with booster clubs. These fundraising campaigns can be promoted during high school sports events. DoJiggy can help with easy to implement raffle fundraising websites.
Booster Club Sports & Groups
Swimming & Diving
Track & Field
Looking for Booster Club Fundraising Ideas During Covid?
Many Booster clubs have been hit hard financially by canceled fundraising events due to COVID-19. There is a way forward. By reworking your fundraising strategies, your club can continue fundraising during this global pandemic. To do this, you’ll need safe and effective virtual and online fundraising campaigns. We’ve put together this list of the best virtual fundraising ideas for schools and booster clubs.
Virtual Walkathons and Fun Runs
Virtual Happy Hours and Performances
Get your livestream ready! Virtual performances work great for booster club fundraising and can be used to highlight school music groups, marching bands, and choirs.
Online Product Sales with P2P Pages
Virtual merchandise sales are a no-brainer for no/low contact fundraising. Our simple stores make it so easy, your club can get set up and selling in no time.
Online raffles are the perfect way to raise money for many booster clubs. We offer the ability to incorporate peer to peer fundraising in raffles, where students sell tickets via a personal fundraising page. Our raffle software can even randomly select and notify winners. Just find a prize and go!
Much like virtual walkathons, bikeathon fundraisers can be run virtually with just a few tweaks. Biking is a great socially distant sport, so some kids may even bike together. Students create a fundraising page and commit to biking in support of the club.
Virtual Reading Challenges
Readathons are a great way to keep kids busy during COVID and raise money for the Boosters at the same time. All you need to do is setup the Athon website where students can track the number of books or pages read. Donors make contributions based on the reading results and top fundraisers are highlighted.
All you need are some great auction items and our software. Simply create your fundraising auction website and add unlimited auction categories and items. Set the time for online bidding to start and begin advertising your auction. Bids are made online and via text to bid.
Food Delivery Campaigns
Since many people are staying in to promote social distancing, why not sell groceries or other items online and deliver them right to your supporters? Create and sell online food packages with a theme – for example Italian Night or Mexican Night. Get booster members and supporters to volunteer and deliver the packages.
Virtual Watch Parties
Select an educational movie or documentary to share with students. Supporters can register on your website to watch the movie and buy popcorn or other movie treats. You can launch the watch party with a live stream presentation, letting parents and kids know what to look for and discuss after the film. Generally, users watch the movie on their own streaming device.
Utilizing a Fundraising Website for Effective Booster Club Fundraising
While traditional booster club fundraising methods involve door-to-door sales and cash collecting, fundraising websites make planning and collecting funds much easier. For ticketed shows or events, an event management website does the job of online ticket sales. If you’re selling services or goods, using fundraising software provides ease of payments with the data you need.
Our crowdfunding software is designed for fundraising for booster clubs and sports teams of all types – basketball, football, cheerleading, swimming, track and field, volleyball, softball, baseball and more. Booster clubs and their supporters collect donations for their clubs with our flexible peer-to-peer software capable of working with flat-rate donations or per unit of effort pledges (ie per mile walked). You’ll be able to easily configure your booster club fundraising website creatively to meet your club’s specific needs, and your participants will learn and have fun as they personalize their personal fundraising pages.
For powerful, cost-effective booster club fundraising tools, check out our full line of fundraising software.
Booster club fundraising events vary from club to club, and customizing the fundraiser for your booster club specifically is important. Here are the basic steps and considerations to getting your booster club fundraising campaign started on the road to success:
- Administrators choose the type and date of the fundraising campaign, as well as a time period for accepting donations leading up to the event
- Create your booster club fundraising website with us!
- Import your students or ask them to register online with our easy registration page to create their personal fundraising pages
- Students and fundraisers send out links to their pages (via email and Social Media) and get supporters who donate or pledge in support of their efforts
- Fundraising progress is tracked throughout the fundraising event with our booster club fundraising software
- Leaderboards are posted with top fundraisers and teams as motivating factor for booster club and community members
- Administrators wrap up the event and add off-line donations made via checks